The 24-hour Designathon at Pennsylvania College of Art & Design is one example of how the Lancaster, Pa.-based College provides valuable community services to area non-profits and to the community-at-large.
The third annual edition of the Designathon began on February 25 at 6 p.m. and concluded twenty-four hours later with a presentation by PCA&D students to their "clients" on February 26 at 6 p.m. in the college's atrium.
Design projects ranged from logo design to wearable art, Web sites, brochures, annual reports, and playbills. Clients who received creative work in 2011 include Assets, Ephrata Performing Arts Center, Heritage Center Museums, Lancaster Area Habitat for Humanity, Neighborhood Services, and Welsh Mountain Medical and Dental Center.
Why is the Designathon important to the community?
Designathon provides an opportunity for non-profit organizations to receive professional-quality design services at no charge. The students learn that non-profits have very real marketing needs in order to be successful, and strong graphic design on well-orgainzed collateral pieces are vital components in successful communications and marketing plans.
Students at PCA&D who participate in the Designathon gain real-world experience in creating projects for clients, and gain first-hand experience managing parameters imposed by really tight budgets and deadlines.
2011 Designathon student included John Bibbo, Alex Dewar, Tom Dombrosky, Triscia Felty, Hannah Garling, Jason Getz, Chris Grooms, Patrick Mendoza, Joe Pietrzak, Adam Schweitzer, Sarah Solak, Paul Sullivan, Sara Warfel, Nicole Weaver, Amanda Wolfe and Josh Yinger. They are members of the AIGA student chapter at PCA&D.
Faculty who participated included Pam Barby, Tom Bejgrowicz, Charlie Beyl, Brian Gunzenhauser, Bob Hochgertel, Maria Cummings-Miller, and Ted Stoltzfus.
A design sample from each project is displayed below.
Students: Triscia Felty, Alex Dewar, Joe Pietrzak; Faculty: Maria Cummings-Miller and Ted Stoltzfus '01
Ephrata Performing Arts Center
Students: Sarah Solak, Adam Schweitzer and Tom Dombrosky; Faculty: Pam Barby
Sttudents: Josh Yinger and Paul Sullivan; Faculty Tom Bejgrowicz
Lancaster Area Habitat for Humanity
Students: Amanda Wolfe, Hannah Garling and Sara Warfel; Faculty: Bob Hochgertel
Students: Chris Grooms and John Bibbo; Faculty: Brian Gunzenhauser
Welsh Mountain Medical and Dental Center
Students Nicole Weaver, Jason Getz, Patrick Mendoza; Faculty: Charlie Beyl
Junior graphic design major John Bibbo designed this year's Designathon T-shirt (shown above). Alumnus Adam Delmarcelle and his partners at Royal Cut, Josh Spence and Zachary Kolodziejski (also PCA&D alumnni) printed the shirts. Thanks, guys!
In past years, participating non-profits have included the Milagro House, Big Brothers/Big Sisters (Lancaster, Pa.), the Fulton Theatre, Junior Achievement of central Pennsylvania, and the Institute for Children & Families.
Photos from previous Designathons
Photographs from the 2010 Designathon are posted in PCA&D's Facebook photo albums.
Click here to see work created last year, photos from the event, and read the news story.
The PCA&D Designathon logo was created by Andrew Herzog.